Employers Back Pop-up Kids Camps to Help Workers Through Summer Child Care Woes

two kids playing outside

July 24, 2024 – In an article for WorkLife about how employers are trying to make finding temporary childcare easier and cheaper for staff by bringing pop-up summer camps to the office, the author includes commentary from Priya Krishnan, chief digital and transformation officer at Bright Horizons about the increase in demand for pop-up summer camps provided by Bright Horizons and Steve & Kate’s Camp and interviews Vish Chawla, head of product engineering at Bright Horizons, who currently brings his eight-year-old son to the pop-up summer camp at Bright Horizons headquarters in Newton, MA. 

Bright Horizons is seeing more demand from other employers wanting to hold their own pop-up camps as they try to make returning to the office less logistically difficult for staff, said Priya Krishnan, chief digital and transformation officer. “I certainly believe this will be an increasing trend, childcare as an office amenity,” Krishnan said.

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